Barroco Cigars. Branding

Written By ramon leon

The Objective was to create a distinctive and elegant look that stand out BARROCO from its competitors and also from the other members of the Di Fazio cigars family. BARROCO has a unique vitola: Di Fazio wants to bring to its customers a new concept of hand made cigars that evokes power and tradition that will certainly be an experience worth having. Its ring and outstanding cigar box is a reflection of the class and dedication put into this cigar. We use a stunning color combination and an extraordinary die cut shape that really stand out with metallic inks and foil gold, creating a nice contrast with dark tobacco leaves of the cigar and it's black wood box.

ramon leon
Ramon Leon is an award winning Art Director with more than fifteen years of international experience. The son of a painter, Ramon grew up in Caracas, Venezuela, surrounded by art, and developed an early sensitivity for the visual experience. He has worked in Caracas, San Francisco and Miami, for companies like Leo Burnett, Sony Pictures Entertainment and Warner Channel Latinamerica. ​ A few years ago became founder of 3CICLO Image Media Group. Ramon is also an accomplished illustrator with a particular interest in the printed world. His graphic design portfolio has been recognized with more than ten international accolades, including 5 Promax BDA World Gold Awards
https://3ciclo.com
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